Fairytales and Real Estate

Fairytales and Real Estate

  It’s about that time where the costumes come out and people are dressed up as all sorts of creatures and other beings. Halloween is fun but sometimes you encounter real life characters. If you are in a business where you have customers or clients, you will probably relate to some, if not all, of these comparisons. I had a client who compared herself to Goldilocks so when I started thinking about it, I realized that there are a lot of correlations between real estate and fairy tales – other than the obvious. Goldilocks – This is the home buyer that looks at everything on the market. This one is too small, the lot on this one is too big. My job is to find the one that is “just right” and help them get it! Chicken Little – This is the home seller that worries about everything – they think the sky is falling when it was only an acorn that hit their head. Is the description good enough on the photos? If we don’t have an offer the first day, what’s wrong? What if buyers don’t like the neutral paint you told us to use? My job is to try to calm their fears on the front end by educating. Selling can be very stressful and if they already have a worrisome personality, it’s all the harder. I tell people what they need to know from my years of experience working with buyers. No two houses are alike so there definitely are some variables I take into consideration. It’s not generally a one-size-fits-all marketing plan. Cinderella – This is the client that just goes with the flow without complaining. They respect my opinions and suggestions based on my experience. They know I am going the extra mile to do everything to either sell their house or find them the perfect house. In the end, it’s a perfect fit and they get an outcome that was even better than expected. And they are usually the ones that give ME a gift at closing. Pinocchio – This buyer doesn’t want me to know that their previous house was foreclosed on a few years ago, that they had a bankruptcy, or want to impress me with how much money they make so they lie to me. I don’t need to know any of this information. Frankly, it’s not my business as a Realtor. What I AM concerned with, however, is that they can qualify for the house so when they talk to the lender, they need to tell them because, guess what? They are going to find out anyway, and it will save some embarrassment later. The Pinocchio seller is the one that...

Read More

Should I Have an Open House?

Should I Have an Open House?

When people sell their house, a lot of Sellers think they have to do an open house for it to sell. Others pause and ask, “should I have an open house?” Well, it depends on who you ask. There is the real estate agent perspective and the Seller perspective. Both say, “yes” and both say, “no.” Here’s why. Real estate agents who say, “YES”: Know the property is in a high-traffic location and could produce a Buyer. However, not necessarily a Buyer for this property. Some real estate agents use open houses to pick up new Buyer leads for their business. When marketed well, a real estate agent can produce many leads from one open house. Want to make sure they are doing everything their client feels is necessary to sell the house even if they know it’s unlikely they will get attendees or find the Buyer from an open house. May just want to catch up on their reading or paperwork for a couple of hours while they wait for visitors. Sellers who say, “YES”: Just assume you must do an open house as part of the marketing plan. Feel that their property has the potential to get a lot of traffic and think they may get an interested prospect walk through. Want their real estate agent to do as much as possible to sell their house and feel that an open house is a good way to do that. Real estate agents that say, “No”: Feel that the property is not in a high traffic area and they won’t get many, if any, prospects, except for, perhaps, “nosey neighbors.” Are concerned to hold an open house due to liability of the Seller’s personal belongings or due to personal safety. Sellers who say, “No”: Don’t want random strangers walking through their home without ample supervision. Feel their agent does outstanding marketing outside of open houses and feel that their house would not be a good candidate for selling during an open house. Some Sellers of unique or high-end properties feel that their property is best marketed via word of mouth, print, and online and then having the prospective Buyer set up a private showing. So, should you have an open house? As you can see, there are good reasons to do open houses and then there are good reasons not to do open houses. It really depends on the Seller and the Real Estate Agent and making sure they are on the same page in their ideas and opinions of...

Read More

Puppy Prozac

Puppy Prozac

  Anyone who knows me, knows my love for animals – especially my two dogs. They have been constantly by my side through many things in my life, one for the last 14 years, the other for 9. The youngest one has always been full of energy. She would chase a ball or a Frisbee for hours. At some point, the energy turned a bit negative and she and her “sister” would get into fights. Something would set her off and they would just go at it. Many tears were shed and quite a bit of money was spent on vet visits and trainers. As her behavior worsened, I finally started putting puzzle pieces together.  She had anxiety, and lots of it. I found a trainer that specialized in these behaviors and we discussed medications since behavioral training alone hadn’t seemed to help much. I took her to the vet and they prescribed her what I call “Puppy Prozac”. I felt bad. For a lot of reasons. I felt bad having to put her on a daily medication. I felt bad that I couldn’t help her any other way. But most of all, I felt bad that I hadn’t done it earlier. It took some time for it to take affect but she is much calmer now. It didn’t change her personality as I had feared and it didn’t take away all her OCD and anxious behavior, but I can leave without her tearing things up and there have been no more vet visits because of sibling rivalry. I realized that I was making excuses. I was brushing it under the rug. I didn’t want to admit there was something wrong. I just thought it was her personality and that I would just have to live with it. What I didn’t consider was how much happier she would be once she took a little pill every day. I see this with homeowners. What? Puppy Prozac? Well, not exactly. What I mean is, I see houses that clearly have some issues. Anyone walking in the door would recognize it immediately but the homeowner doesn’t want to admit it. They don’t want to take responsibility, do the work, or spend the money. So, they let it go. And the result is, it doesn’t go away, it gets worse. That hairline crack that showed up a few years ago that has gotten bigger. The door that was sticking that now won’t even close. The wood that was wet that you can now stick a finger through. The gutters that have been clogged and have turned into water running down the wall in the living room. Most of these things would be fairly...

Read More