Why Realtors Should Hang Out
Anyone who knows me knows that I am a networker. I network with CEO’s, musicians, blue collar workers, association and Chamber members, neighbors, and, yes, Realtors. When new real estate agents ask me for advice, I tell them they need to network with other agents. They often look at me like I’m crazy. They say, “I’m not going to sell a house to another Realtor.” Oh, but you ARE! Here are five reasons why Realtors should hang out.
- You can get the inside scoop on upcoming listings. I am in networks of Realtors that send me listings that are not yet on MLS for the public to see. This is hugely helpful in a competitive market when I have clients looking for a very popular type home. I can be ready to show it immediately when it is available.
- Sometimes they’ll let you in a listing FIRST.Every once in a while, clients prefer to take the hassle out of listing their house on MLS. They don’t want tons of people going through their house and would rather a few select people see it if it is likely to bring a good, quick offer. If you have a relationship with the listing agent, you may get to be one of the select few and save your client the hassle and disappointment of competing with other buyers.
- You may win for your client in a competitive market.I have had more than one instance where a Seller has chosen my Buyer’s contract over another one that may have even been slightly better because I had a relationship with their agent. When a Realtor knows that the agent representing the other party is professional and easy to work with, it can go a long way with clients who want a stress-free experience.
- You may find a house that isn’t listed for your Buyer.It is frustrating for agents and for buyers when the market is so hot and we see properties being listed on MLS and go under contract as soon as they go live. Chances are, they knew about it before it was listed. If you have a Buyer with a particular need, send it out to your Realtor network. There is likely someone who has a client who is looking to sell a property that fits that criteria and it may be possible to get it under contract before anyone else knows about it.
- The bad stuff is easier to deal with.Not all transactions are easy. Not all clients are reasonable. So, when the bad stuff happens, having a relationship with the other Realtor can make all the difference. If you know and respect each other, solutions can be found even in the most difficult of circumstances. It is much easier to negotiate when you have had drinks with, served on a committee with, or built a Habitat for Humanity house next to the other Realtor.
So, next time there is an opportunity to hang out with Realtors, take it. You’ll have fun, and it just might benefit your client and put more money in your pocket!
Michelle Froedge is a residential Realtor and Principal Broker in the Greater Nashville and Williamson County areas of Tennessee. Wife to Robert, “Mom” to Tyler and Livvie, Auntie to Zelamie, she is a vegetarian and sings in her spare time. Michelle has lived in Nashville and Franklin since 1997 and has been selling homes since 2004.